Privacy Policy | Sun Hing Foods

Sun Hing Foods Privacy Policy

LAST UPDATE: December 08, 2024

Sun Hing Foods, Inc. (“Sun Hing,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy describes how we collect, use, share, and protect personal information obtained through our Site and Services. It also explains your rights under the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR), as applicable.

By using the Site, you consent to the data practices described in this Privacy Policy.

1. Information We Collect

Personal Information: We may collect information that identifies you or could reasonably be linked to you, such as name, email address, postal address, phone number, payment information, account credentials, and any other information you choose to provide.

Automatically Collected Information: We may automatically collect certain information about your device and browsing habits, including IP address, browser type, operating system, referring URLs, pages viewed, and interactions with the Site. We may use cookies, web beacons, and similar technologies to track this information.

2. How We Use Your Information

We use your personal information for the following purposes:

Service Delivery: To process orders, fulfill requests, and provide customer support.
Communication: To send you transactional notices, updates about products or services, marketing communications (with your consent, where required), and respond to inquiries.
Improvement and Personalization: To analyze how the Site is used, improve its functionality, develop new products or services, and personalize your user experience.
Compliance and Protection: To protect the security and integrity of our Site, comply with legal obligations, and prevent fraud or other unlawful activities.

3. Legal Bases for Processing (EEA, UK, and Switzerland)

If you are located in the European Economic Area (EEA), United Kingdom (UK), or Switzerland, we will rely on one or more of the following legal bases for processing your personal information:

Your consent
Performance of a contract
Compliance with a legal obligation
Our legitimate interests (e.g., improving our Services, ensuring security) that do not override your fundamental rights and freedoms

4. Sharing Your Information

Service Providers: Trusted third parties who perform functions on our behalf (e.g., payment processing, shipping, marketing), under obligations to only use your information to fulfill their duties.
Legal Compliance: Government authorities or other parties if required by law or if we believe that such disclosure is necessary to comply with legal obligations, protect our rights, or ensure the safety of others.
Business Transactions: In connection with mergers, acquisitions, or asset sales, where your information may be transferred to a new entity.

We do not sell or “share” (as defined under applicable law) your personal information for monetary compensation. If we ever consider selling your personal information, we will provide you with prior notice and the opportunity to opt out.

5. Cookies and Similar Technologies

We use cookies and similar technologies to enhance user experience, remember preferences, and measure the effectiveness of our marketing. You can control cookies through your browser settings. Certain features of the Site may not function properly if you disable cookies.

6. Data Retention and Security

We retain your personal information for as long as necessary to achieve the purposes described in this Privacy Policy, or as required by law. We implement reasonable technical and organizational measures to protect your information from unauthorized access or disclosure. However, no security measure is perfect.

7. Your Rights and Choices

Marketing Communications: You may opt out of receiving marketing emails by following the unsubscribe instructions included in our messages or by contacting us directly.
Access, Correction, Deletion (GDPR/CCPA): Depending on where you reside, you may have the right to request access to, correction of, or deletion of your personal information.
Data Portability (GDPR): You may have the right to receive your personal information in a structured, commonly used, and machine-readable format and request that we transfer it to another provider.
Objection and Restriction (GDPR): You may have the right to object to or request the restriction of certain processing of your personal information.
Right to Withdraw Consent: Where we rely on your consent, you have the right to withdraw that consent at any time, without affecting the lawfulness of processing before withdrawal.

8. Additional Rights for California Residents (CCPA)

If you are a California resident, you may have the following rights:

Right to Know: You have the right to request the categories and specific pieces of personal information we have collected, used, disclosed, and sold about you.
Right to Delete: You may request that we delete personal information we hold about you, subject to certain exceptions.
Right to Opt-Out of Sale/Sharing: We do not currently sell or share personal information for monetary consideration. If that changes, we will update this policy and provide a “Do Not Sell or Share My Personal Information” link.
Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To exercise your rights, please use the contact details in Section 12. We may need to verify your identity before processing your request. Authorized agents may act on your behalf if they provide proof of authorization.

9. International Data Transfers

If you are located outside the United States, your personal information may be transferred to and processed in the United States or other countries where we or our service providers operate. By using the Site, you consent to such transfers. We will ensure appropriate safeguards, such as standard contractual clauses, are in place for international data transfers, as required by applicable law.

10. Children’s Privacy

The Site is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us so we can delete it.

11. Changes to This Privacy Policy

We may update this Privacy Policy at any time. If we make material changes, we will indicate so by updating the “Last Updated” date. Your continued use of the Site after changes are posted constitutes your acceptance of those changes.

12. Contact Us

For privacy-related inquiries or to exercise your rights, please contact us at:

Email: privacy@sunhingfoods.com

Telephone: (626) 961-6868

Mail Address: 908 Curl Court, City of Industry, CA 91748 

If you are in the EEA, UK, or Switzerland and are unsatisfied with our response to your request, you may have the right to lodge a complaint with your local data protection authority.